Review
“Winner of the 2014 Entrepreneurship Practice Award, Entrepreneurship Division of the Academy of Management”
“Winner of the 2013 Silver Medal Book Award in Entrepreneurship, Axiom Business”
“Finalist for the 2013 George R. Terry Book Award, Academy of Management”
“[A] seminal work. . . . Sure to be required reading in business school curricula, this illuminating and captivating read will also appeal to aspiring entrepreneurs or founders who want to make better decisions in existing ventures.” ― Publishers Weekly
“[A] first-aid manual to help resuscitate ailing start-ups.”—Jessica Bruder, journalist, author, and adjunct professor at Columbia University’s Graduate School of Journalism, You’re the Boss blog, New York Times
“Wasserman illustrates his findings with real-world examples that translate into immediately applicable advice. But rather than creating a prescriptive list of commandments that would be impossible to follow, he adopts a more holistic approach. Encouraging entrepreneurs to study how others have handled similar challenges in the past, his insights highlight the common ground found in seemingly unique situations.” ― ForeWord
“Harvard Business School professor Noam Wasserman is one of the writers and teachers who best captures the high stakes decisions that entrepreneurs face every day.”—Scott Kirsner, Boston Globe
“There are plenty of books, lots with stories, anecdotes, and suggestions, but none that are particularly systematic about going through all of the issues. Noam’s book is the first I’ve read–and he totally nails it.”—Brad Feld, Feld Thoughts
“This is a serious book for a serious endeavor: creating a company from scratch that can be a world-beater and life-changer. . . . Wasserman’s book is a towering guide to making these decisions thoughtfully and purposefully. Every founder should read it–and take the time to digest its rich data and lessons.”—Jeff Bussgang, Seeing Both Sides
“Wasserman’s book is on track to take as lofty a position in the entrepreneurial literature as HBS’s Clayton Christensen’s The Innovator’s Dilemma did in the field of technological change.”—Peter Cohan, Forbes
“Ten years of extensive research combined with winning case studies make this a trustworthy source not only for the potential startup owner but also for the classroom.” ― Library Journal
“[A] must-read for anyone thinking of creating a startup, who is currently involved with one or who is an investor/advisor in the startup ecosystem.”—Dilip James, Business Standard
About the Author
Product details
- ISBN-13: 9780691158303
- Publisher: Princeton University Press
- Published: April 2013
- Pages: 496
- Binding: Paperback
- Country of Origin: United States
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